Savile Row story, English or French version for Xmas? Dedicated to Mods fashion heroes: John Hellier, Mark Baxter (and Lou!), Paolo Hewitt.

Savile Row has been home to some of the most exclusive tailors shops in the world for more than 200 years, creating one-of-a-kind bespoke suits for a very select clientele - Sir Winston Churchill, the English Royal Family, Fred Astaire, Cary Grant, Mick Jagger, David Beckham, Madonna, Brad Pitt, and Pete Docherty, to name but a few. "The London Cut" is a richly illustrated volume that not only tells the story of more than two hundred years of undisputed elegance, but also the contemporary nature of a style that still represents the pinnacle of male haute couture.